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《中國推介》共同命運——初心長虹 創新先行

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2019/10/15 14:13:09
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隨著5G AIoT時代的到來,

Along with the arrival of 5G AIoT,

這個家電行業應該說迎來了巨大的發展空間和機會。

the household appliances industry is confronting a large development potential and opportunity.

我們企業,要能夠制造出滿足消費者越來越多的產品,

If our companies want to create more products to fulfill the needs of customers,

這個時候唯有不斷的進行科技創新。

continuous technological innovation is necessary at this time.

長虹,

Changhong,

一個走過甲子年的國有企業,

a state-owned enterprise with more than 60 years of history,

一個中國家電行業的佼佼者。

the best enterprise in the household appliances industry.

她的飛速發展就是一部濃縮的中國家電業的成長歷史,

Her fast development represents the development history of the household appliances industry.

更是中國制造業崛起的真實寫照。

It is the true portrayal of the rise of Chinese manufacturing industry.

長虹從1958年建立以來,

Since the founding of Changhong in 1958,

應該說,經過六十余年的發展,

So as to say, through over 60 years of development,

由當時的應該說是單一的一個軍工企業。

during that time, it was simply a military company.

現在發展成為了應該說是一個跨地區,跨國際的一個跨國企業集團。

Now it has developed into a cross-regional and multinational enterprise.

上個世紀,

In the last century,

應該說,在以電視為例,

So as to say in terms of the television,

日韓,歐美的企業,

Japanese, Korean and Western companies

在產品上在技術上在創新上領先于中國的企業,

are more advanced than the Chinese companies in the technological innovation of their products.

那么進入九十年代末,

In late 1990s,

特別到21世紀以后,

especially after the 21st century,

那么中國的家電企業在技術創新,產品創新上,

in terms of the technological innovation and product innovation, the household appliances companies in China

已經遠遠的大于了日韓的企業。

are far ahead of the Japanese and Korean companies.

在深入推進國際化發展的進程中,

During the further progression of internationalization,

長虹突破自我,創新求變,

Changhong makes breakthrough and seeks innovation and transformation.

以優質的產品和創新的思維,

Relying on the quality products and innovative thinking,

贏得消費者的信賴與贊譽。

Changhong has won the trust and praises from customers.

基于互聯網向物聯網轉型的智能發展戰略,

the artificial intelligence development strategy to transform from Internet to Internet of Things.

那么圍繞這個戰略,我們在創新和突破上下足了功夫。

On the basis of this strategy, we have made great innovation and breakthrough.

同時了也在人才的儲備人才的培養上,做了很多工作。

At the same time, we work hard on the cultivation of talents and reserving talents.

第一個,就是我們大膽使用年輕人

Firstly, we recruit young people.

用年輕人來開發他們自己的喜歡的產品。

They can develop products they like.

我們的開發工程師平均年齡也只有28歲。

The average age of the development engineers is about 28 years old.

第二個就是,我們在組織或分析,我們這個九零后零零后的一些消費需求。

Secondly, it is organizing and analyzing the needs of customers born in the 1990s and 2000s.

那在產品的研發設計上,更好的去滿足他們個性化的需求和特色?

For the development and design of the product, we need to better fulfill their personal needs and characters.

大家都知道,這個企業的創新意識不足,創新能力不足。

As we all know, the lack of creative thinking, creative ability

就會影響到我們。一個是在國內的發展,

will influence our development in China first of all.

同時也會影響到我們在海外的發展。

Meanwhile it will influence our development overseas.

比如說我們以其中一個海外子公司巴基斯坦為例。

For example, the overseas subsidiary in Pakistan,

我們一個巴基斯坦的負責人,去之前。

before the person in charge of the Pakistani subsidiary go to Pakistan,

這個我們在當地的市場份額。那么應該是排在第三到第五位以后,

our local market share should rank between the third and the fifth or after.

而且乃至于持續虧損,

It should even have continuous deficit.

在國家創新創造的浪潮影響下,

Under the influence of the nationwide innovation,

通過產品創新,技術創新

through product innovation, technological innovation,

迅速的從原來的第五名提升到第一名。

the rank has quickly improved from the fifth to the first.

“沒有創新的意識,無法引領未來”。

Without the awareness of innovation, leading the future is impossible.

長虹勇于突破固有的邊界,

Changhong dares to think outside of the box,

用創新的產品引領時代潮流。

uses creative products to lead the trend of the times.

家電家具化,家具家電化,

Household appliances becoming furniture-like, furniture becoming similar to the household appliances

一定是未來智能家居的一個發展趨勢。

are definitely trending in the future development of smart home.

那么基于此,就是我們長虹電視的artist,

Based on that, we have the Changhong artist TV.

這個產品最顯著的特點,讓后邊變成平的。

The most outstanding feature of this product is to let the back of TV become flat,

讓它貼墻的這種距離只有七個毫米,

its distance to the wall be only 7 mm.

另一個,這個電視最大的特點,清晰的畫質,

Another big feature of this TV is our clear image quality,

就是八K技術。

which is the 8K technology.

八K技術

For the 8K technology,

現在在整個中國家電行業里面,電視行業那邊,

in the entire household appliances industry and television industry,

我們是唯一一家量產的。

we are the only company using this technique in mass production.

長虹還有其他的產品, 比如說我們的美菱M鮮生全面薄冰箱。

Changhong and other products, for example, our Meiling Fresh Keeping Full Thin Refrigerator

給消費者帶來的經濟價值。是顯而易見的。

has brought economic value to customers obviously.

中國與“一帶一路”國家共搭合作之橋,共謀發展繁榮。

China and the countries along the “Belt and Road” have cooperated together to obtain mutual prosperity.

長虹積極參與其中,

Changhong have been actively involved.

用專業的產品和服務惠及著 “一帶一路”經濟帶沿線國家和地區;

With the professional products and services provided to the countries and places along the “Belt and Road”,

以實際行動,讓世界見證著中國力量。

Let the world witness the power of China with practical actions.

今年是新中國成立七十周年。

This year is the 70th anniversary of the founding of the New China.

長虹作為國有企業,我們深知自己肩上的責任和使命。

Changhong as a state-owned enterprise, we deeply understand our responsibility and mission.

伴隨著國家一帶一路政策的鋪路與領航,

Along with the assistance and guiding of the “Belt and Road” Initiative,

長虹產品現在在160多個國家銷售和服務,

Changhong products are now sold and served in more than 160 countries

其中印尼,巴基斯坦,中東和捷克這些國家都處在一帶一路的這個路線上。

Especially, countries such as Indonesia, Pakistan, Middle East and Czech are all on the “Belt and Road”.

同時了, 長虹 現在也正在從中國出口向本地制造進行轉型。

Meanwhile, Changhong right now is currently under the reform and turning from export to local manufacturing.

通過長虹的產品,長虹的技術,長虹的制造和長虹的服務等等,

Changhong products, Changhong technology, Changhong manufacturing and

Changhong service and so on

給當地國家一方面是增加了產值,

have increased the output value in local countries on one hand.

另一方面提供了就業機會,同時也增加了稅收。

On the other hand, it has provided job opportunities and increased tax revenue.

真正的實現習總書記提出的建立命運共同體。

It has truly realized the guideline raised by President Xi that is building the community with a shared destiny.

“一帶一路”猶如海陸雙翼,

The “Belt and Road” Initiative as the wings from the land and ocean

推動著中國經濟與世界經濟的融合與發展。

promotes the integration and development of China’s economy and the world economy.

在這過程中,

During this progression,

長虹依托自身在全球的資源布局,

Changhong relies on its arrangement of resources in the world.

正以前沿的視角和廣闊的視野,

With its frontier perspective and broad vision,

大踏步的走向世界,

Stepping forward to the world,

走向未來發展的新征程。

Walking towards a new journey in the future of development.

自信一方面來源于國家政策的鼓勵和扶持。

Confidence, on one side, it comes from the encouragement and support from the national policy.

另一方面,從我們企業內部和自身,

On the other side, the internal organization of our enterprise and the enterprise itself,

也在通過技術創新,產品創新,人才引進的機制體制創新。

though technological innovation, product innovation, talent introduction, these institute innovations,

來實現我們企業的科技創新。

have realized the technological innovation of our company.

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